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Are you interested in learning how disruptive technology companies have achieved massive #scale and #hypergrowth from the people who made it happen? I interview the leaders and architects of their growth. We talk about what worked, what didn't, their mistakes and lessons learned. No holds barred, blunt, challenging conversation from some of the sharpest minds in business today with one of the bluntest minds in business today, me, Marcus Cauchi
Episodes
Monday Jan 18, 2021
Raising The Value Of Sales Enablement Through The Power of Simulations
Monday Jan 18, 2021
Monday Jan 18, 2021
Many #salesenablement practitioners have lost a lot of credibility in recent years. Now is the time to rethink the role and purpose of sales enablement.
Leadership and Tier 1 sales managers need to shift their attitude towards sales enablement, coaching and rehearsal/simulations. Working harder whilst remaining dumb and doing the wrong things when on a call with a prospect simply isn't effective.
#AvnerBaruch discusses the importance of immersing sales enablement in some critical areas to deliver a series of multipliers:
- Skills
- Simulations
- Strategy
We explore what needs to happen in the #preonboarding, #onboarding, training and development phases. Avner gives examples of #salesbestpractices from the best sales teams in the world. In simulations and role plays, the salesperson MUST get to play both seller and buyer.
Avner shares 6 ways sales enablement needs to change.
You can contact Avner via linkedin.com/in/avner-baruch
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